Google Tag Manager is a useful marketing solution that allows you to add and update your tags for conversion for purposes such as tracking, site analytics, remarketing, etc.
Once you have configured your required tags in GTM, a GTM code will be generated in the following format "GTM-XXXXXXX". This code can be copied into the platform to enable tag tracking.
To do this, you need to:
1. In the left-hand menu, click "Website > Legal & Marketing"
2. From here, click the "Cookies & Tracking" tab at the top of the page and scroll down to "Tracking"
2. Paste your GTM code in the input, and click "Submit"
For extra information on how Google Tag Manager works, or to troubleshoot existing tags, please visit Google's help centre here.
Was this article helpful?
That’s Great!
Thank you for your feedback
Sorry! We couldn't be helpful
Thank you for your feedback
Feedback sent
We appreciate your effort and will try to fix the article