Release 23 & 24

Modified on Tue, 28 Nov, 2023 at 3:00 PM

1. Access Seating Plan Areas via New API Endpoint

We're thrilled to introduce the latest addition to our API lineup: An endpoint to fetch named areas from your seating plans.

The new endpoint provides details of the seating plan areas and the necessary information to display these to customers for selection.

This feature goes hand in hand with our newly released 'best available seating' product, allowing customers to glide through the checkout process, pick their pricing tier and ticket type without the typical bottleneck of seat selection.

You’ll be able to utilise our usual checkout and basket endpoints to create orders for your customers (on your own platform) with the best available seating enabled.

This development is a stride forward in our long-term vision to provide a headless API. So gear up for what's in store, because when it comes to offering top-notch API options, we're just getting started.

2. Eliminate Orphan Seats with New Seating Rule

Event attendees seek the ideal experience, grabbing the best seats first. But this leaves gaps that are hard to fill - orphan seats.

Our "Best Available" tool solved this by not allowing isolated seats when plenty remains. But manual seating still allowed gaps.

As part of this release, we've added the same logic to manual seating too. Customers will see only groups, never orphans. Your events will have fewer holes.

Peace of mind is our promise when you sell each seat. These new rules ensure your map stays whole, so your sales can stay strong.

3. Google Event Discovery

For those feeling the urge to do something exciting yet unsure of where to begin, you've likely turned to Google, searching phrases like "What's happening this weekend?" or "Events near me tonight”.

Google Event Discover answers these questions with a neatly skimmable section of events that appears right at the top of the results page.

The idea is not only to present events that searchers already have in mind but to uncover ones they never even knew they were missing out on.

Now, with our latest update, your event organisers will be able to see their events featured in Google’s Event Discovery too.

This means any events listed on our platform will appear right at the top of the search results pages for customers local to the listed venue.

Without leaving the search results pages, searchers will be able to browse events, schedule, whereabouts, and better yet click a swift link to purchase a ticket.

For event enthusiasts, this means an effortless journey in discovering new events. For your event organisers, it means their events are right under the spotlight.

This has been enabled by default to ensure that we improve the searchability of event organisers, however, you can opt-out of this feature at a company level at any time

4. Smarter Event Confirmations with Data Tags

Email confirmations have long been “just a receipt”, a bureaucratic necessity after the act of purchase. But what if we imagine it as so much more?

Our new enriched Google Data Tags help emails work smarter.

Once a ticket is purchased we will automatically feed the event details right into the email. Event title, date, location - it's all right there when ticket buyers need it most.

The details can then be used by their email provider to sync to their calendar and send them timely, automated reminders in the lead-up to the event.

We'll also pass through ticket data so this is easily accessible through a one-click download that adds them to the ticket buyers' digital wallet.

By integrating key data into the email itself, we remove the hassle of digging through inboxes to find event information.

5. Cash drawer integration with mobile box office

Our mobile box office application now integrates with physical cash drawers, giving our partners the ability to securely and efficiently process cash transactions on-site.

We recognise that the world isn't all taps and swipes and digital wallets. While the contactless future promises efficiency, we cannot forget the inclusivity of cash.

This development ensures that our box office product remains a one-stop shop for ticket sales. Whether paper or plastic - online, in person, or on the phone!

User security remains paramount with this new feature. Access to the cash drawer is restricted through permissions. Only designated staff can open the drawer without a sale. For users that have no business accessing the cash drawer, they won’t have access without the necessary permissions.

6. Messes Sin Interes - Buy Now, Pay Later

We've integrated a new payment option - Messes Sin Interes - that lets ticket buyers in Mexico pay for tickets in flexible, interest-free instalments.

According to a study by The Mexican Internet Association, 60% of e-commerce buyers would prefer to make an online purchase that offers interest-free instalments over a discount.

As a global ticketing engine it’s important for us to respond and to deliver value at a local organiser level.

For far too long organisers have struggled to balance affordability and sustainability, particularly in regions that see ticket prices not accurately reflecting the local economic challenges.

Now Messes Sin Interes will help mitigate the impact of higher ticket prices by offering instalments. With no interest or fees, payments dissolve into the background. This shifts the focus from the price paid to the value received.

Taking advantage of Messes Sin Interes, your local Mexican organisers can open up event access and drive profitability with limited risk to themselves.